The NZ Government is updating its 20-year-old Trade Policy Strategy and speaking to groups around the country seeking their input.
The existing strategy has served NZ well; it has significantly lowered the cost of imports and the barriers holding back our exports.
However, things have changed in 20 years. The way we do business today and the global environment we operate in have moved on, which is why we need to adapt.
While we will still pursue new markets for our goods and services, a key part of this strategy will be on ensuring that the Free Trade Agreements that have been negotiated are fully implemented.
Today we have more access to overseas markets than at any other time in our history. However, we need to make sure that business is taking full advantage of the tariff reductions that are now in place and are not” leaving money on the table”.
Take the ASEAN, Australia and New Zealand FTA as an example. Since coming into force in 2010, the agreement has eliminated most tariffs into key South East Asian markets, and is expected to deliver a NZ$71 million in cost-savings for New Zealand exporters this year. However, it is not clear that all businesses are using the available discounts when exporting to the region.
As a small and distant country with a population of just 4.7 million, NZ will not become more prosperous by merely selling to ourselves. That is why trade, exporting and international connections are so important to us.
A number of Government agencies can help businesses navigate their export journey. If you’re a business looking to operate in the New Zealand market, Alliotts provide strategic business guidance and practical financial advice on how to structure your business here. Please call Greg Millar or Vanessa Williams on +64 9 520 9200 to discuss your particular situation and receive advice that is relevant to you.